SIM coached teams recruit everyone as if they are around 200 miles away - doesn't matter if the recruit is 10 miles away or 5000 miles away, all of their actions are priced at roughly 200 miles. So, while that gives them an advantage on recruits that are far away, it's a disadvantage for them when the recruit is in their backyard.
When recruiting against a SIM team, the first thing you should do is check the FSS Word On The Street. If the recruit is *tight* with the SIM team, it's going to cost a decent bit to pull him away, just like with any recruit. Check the SIM team's budget - they always leave room for two walk-ons, so if they have five openings, they'll likely have three considering with a pecking order in their spending. If you're trying to take their top target, it can get expensive. But if he's only 20 miles from your campus and if you have a decent bit of funds available, it shouldn't be hard to knock Simmy off.
Plus, once you get the lead on a SIM team, the only way you can give it up is if you waited over 24 hours from the start of recruiting to get on the recruit's list - in this case, the SIM team will be accruing considering credit that you won't be. Nobody knows for sure how much considering credit is worth - it seems to be a very slow burn, but there have been instances where people lose the lead to Simmy overnight and the only explanation is considering credit catching up. So, better to try and just knock the SIM team totally off the list in that case.