Posted by MikeT23 on 1/10/2017 7:29:00 AM (view original):
Posted by poncho0091 on 1/10/2017 2:10:00 AM (view original):
Posted by MikeT23 on 1/9/2017 9:10:00 AM (view original):
I'm not sure WifS is very profitable for FOX. I'm almost positive it is not. That would explain the lack of dedication to advertising and/or game adjustments.
It's kind of a catch 22 though. How can you expect to be profitable, if you don't advertise and no one knows your product exists?
I would hope they've done their research and know there is a limited market for sim games.
I can advertise the hell out a tomato and ice cream sandwiches but, if people don't find that enticing, they're not going to sell.
That wouldn't be the main concern. They'd have to run low budget campaigns for HD that sync up with sign-ups for each world, and even then wouldn't want to overspend on the campaign as there are limited spots in each world. It would require them to have at at least two people micromanaging several campaigns in which, best case scenario, they net less than $1,500 for the first season of purchases (assuming each new user's first season costs $4.95). On top of campaign costs, the allocation cost of the two marketing employees leaves
very little room for profit, even if a fair amount of the new users become return customers.
Had they started this process 2 years ago (hell, even one year ago), there would probably be more HD worlds and WIS would be slightly more profitable. I'm thinking FOX's interest is only in WIS's simmed "predictions" content though.