Well, obviously, Bob. We all know that. But how big is it?
I recently lost a battle for an OL. Now admittedly, I'm coaching at a mid major, so there is the double advantage Elite > BCS > MidMajor. And frankly, I wouldn't normally have fought with an elite over a recruit - but I had most of my class already committed, and a wad of cash left over, so I thought I'd give it a go.
I spent $52K for on the player. The elite? $14K.
But wait. We all know it's not how much you spend, it's the LEVEL of EFFORT.
For my $52K I put in 7 AC Scouts, 7 HC Scouts, 1 AC Home Visit, 45 Campus Visits, Guaranteed Freshman Start, and Guaranteed 75% PT. All accepted. Plus, a smattering of AC/HC phone calls and letters.
The Elite? 1 AC Scout. 17 CVs.
So, I spent basically TRIPLE the effort. Maybe more than triple, depending on how much a FR Start and PT are actually worth. And lost.
Now, I'm not complaining. If I were a high school football player, Northern Illinois would not be near the top of my wish list, especially compared to an elite program. But I might as well sit out the first day of recruiting and let the big boys play.