Posted by mullycj on 7/31/2017 12:27:00 PM (view original):
If tec's right why aren't we seeing an increase in DIII users?
Why?
Because the majority of new users don't like the current version and play it for 1-2 seasons and quit. Why? Who knows without having them fill out a survey on their way out.
Games like this are not for everyone. Maybe only 10% of the people who try it out stick around past the first season. Maybe it's more, maybe it's less. But for the sake of argument, let's say it's 10%.
The way to get more people to come and commit to the game is to increase the marketing. 10% of a large number of potential new long-term users is a lot bigger than 10% of a small number of potential long-term users.
You fill the worlds via volume. The more people you reach out to and make aware of the game, the more likely you are to get new customers to come in, try it out, and stick around.