From the first post, the only thing I think you wanted me to respond to would be the Madden question, and my response is: I don't play Madden (or any video games), I wouldn't have the foggiest idea.
From the second post, your point that I should be responding to is that player ratings are the main determinant for wins and losses. I would respond thusly:
If there is an overwhelming ratings advantage, I would say ratings are definitely the most important component. If two teams are relatively close ratings-wise, then I would say that coaching, iq's, strategy, etc. can generally trump a reasonable gap in ratings. (Or, if two teams have similar ratings, than one team can actually be significantly better due to those and other factors.)
Next, I didn't say that W-L by itself was more important than overall team rating, or anything close to it. I did say that the combination of W-L and SOS was more indicative of how well a team had actually performed than it's overall team rating, and that's what needs to be measured.
Anything else specific that I need to respond to?