Nope. I assume you didn't read this part:
He's ranked 1,050 in awareness, which means he's known by 55 percent of U.S. consumers, according to the DBI. That puts him in the same range as Randy Moss, Steve Young, Sugar Ray Leonard, Phil Jackson and Tony Stewart. (Among current athletes, Tiger Woods ranks No. 1 in awareness followed by Venus Williams, Michael Phelps, Kobe Bryant, Serena Williams, Manning and Michael Vick.)
Seriously, Randy Moss, Steve Young, Sugar Ray Leonard, Phil Jackson and Tony Stewart. No one who doesn't follow sports knows these people.