If FSS says he's "a very high priority" for the SIM then that's the SAME as "very tight" with the SIM - and this explains what you've been seeing.
It means the SIM has poured a lot of effort into the guy before you ever got a chance to do so. It can be overcome, but you need to tread lightly and ask yourself some very important questions:
1. Is this particular player really that important? Or are there other similar players out there? If there are others, abandon ship on this guy and go get one. If he's that great in your mind, then move on to my next question...
2. How many scholarships do you have open, and how many did the sim have? If you don't have at least as many as the sim, I'd say forget it. The more you have the better because then you have more money, which brings us to:
3. How much of your money are you willing to commit to getting this player? It's going to take a hefty sum to beat out the sim, since it's already spent quite a bit. If you are willing to do what it takes, you may have a shot, but willingness isn't all...
4. How many other battles do you think you'll be facing (or are you facing)? If you're involved heavily elsewhere, you may find you don't have the money to pull the kid away from the sim - and if that's the case, you're better off not investing any of it to begin with.
The sim invests all of its money up front, so once you have the sim beat, you've won unless someone else joins the battle. But if you can't beat the sim out, then any money you put to the kid by trying is a complete waste.